In the midst of a recession and with household debt at an all-time high, we created an integrated campaign designed to inspire and inform people how… Continue Reading
Author Archives: Greg
MediaSmarts – Cyberbullying
Insight: Today kids can be bullied from anywhere via their mobile devices. This was a proactive idea that we brought to MediaSmarts to help combat… Continue Reading
YOP Fuels ______
Though most people don’t yet realize it, Gen Z might be the most capable generation yet. They truly believe they can make a difference in this… Continue Reading
Dove Men+Care – The Ultimate Gameday Changetable
Modern dads do more than they ever have. Problem is, the world hasn’t always kept up. Case in point: Baby changetables are nowhere to be found… Continue Reading
Five Alive – Super Crazy Alive
Rarely are you allowed to just go absolutely nuts with something. We did. And we were fortunate enough to be shortlisted for Cyber at Cannes for it.… Continue Reading
LeoBurnett.com
Working with Leo Burnett’s global CCO Mark Tutssel and other senior stakeholders, I was lead writer on the agency’s brand re-positioning… Continue Reading